Synology continues to strengthen its position as one of the world’s leading providers of network storage, data management, and data protection solutions. Over the years, the company has evolved far beyond its traditional NAS roots, expanding its portfolio to include a comprehensive ecosystem of enterprise storage platforms, data protection solutions, intelligent surveillance systems, and private cloud infrastructure, while increasingly integrating artificial intelligence technologies across its products and services.
At COMPUTEX 2026, Synology showcased a new generation of innovations that reflect this strategic transformation. From large-scale distributed storage systems and advanced backup and disaster recovery solutions to AI-powered tools designed to boost productivity and enhance data security, the company demonstrated its vision for the future of modern IT infrastructure.
As part of our exclusive COMPUTEX 2026 coverage, ArabOverclockers sat down with Mike Chen, Middle East Senior Sales Manager at Synology, to discuss the company’s key announcements at this year’s event, its long-term vision for AI across the Synology ecosystem, and its ambitions within the enterprise market. The conversation also explored Synology’s approach to data protection and cybersecurity at a time when digital threats continue to grow and data has become one of the most valuable strategic assets for organizations worldwide.
In addition, the interview highlighted the growing importance of the Middle East market, the region’s ongoing investment in digital infrastructure and private cloud adoption, and the critical role that local partners play in supporting Synology’s expansion strategy. In the following interview, we take a closer look at the insights shared by Mike Chen and what they reveal about the next chapter of Synology’s global strategy.
A Faster, Bigger, and Smarter Synology
According to Chen, Synology’s 2026 vision can be summarized in three words: faster, bigger, and smarter. The company is expanding its portfolio with high-performance PAS systems, large-scale GS storage platforms, and a growing suite of integrated AI tools.
One of the major highlights at COMPUTEX 2026 is the introduction of the new GS Series, Synology’s first Scale-Out storage architecture. The platform delivers more than 15PB of protected storage capacity in a distributed storage environment, marking a significant evolution beyond the company’s long-established Scale-Up expertise.
AI Becomes a Core Component of the Ecosystem
Artificial intelligence is now a key pillar of Synology’s strategy. Chen explained that the company is expanding productivity-focused AI tools designed to operate on customers’ own data while maintaining control and privacy.
The new 2026 product lineup also introduces optional NVIDIA GPU acceleration, enabling customers to significantly enhance the performance of Synology’s built-in AI capabilities for analytics, automation, and intelligent workflows.
Expanding Further into the Enterprise Market
Enterprise infrastructure represents Synology’s primary growth focus moving forward. The company aims to build on its success within the SMB segment and progressively move toward larger SME and enterprise deployments.
Chen noted that hybrid cloud environments remain highly popular across the region. However, Synology actively encourages organizations to establish their own private cloud infrastructure using NAS-based solutions, a trend that continues to gain momentum throughout the Middle East.
Strengthening Cyber Resilience and Backup Strategies
Data protection remains one of Synology’s core priorities. Chen emphasized that many organizations still make the mistake of believing multiple backup copies alone are sufficient protection. In reality, the absence of disaster recovery planning and recovery testing often leaves businesses vulnerable.
He stressed that modern organizations must focus on cyber resilience the ability to continue operating even when both production systems and backup repositories are targeted by cyberattacks.
To achieve this, Synology recommends implementing the 3-2-1-1-0 backup strategy, which provides a comprehensive framework for modern data protection.
Chen also highlighted the growing importance of immutable backups. As ransomware attacks increasingly target backup repositories, organizations must adopt immutable storage technologies and, whenever possible, combine them with air-gapped protection to ensure recovery remains possible even after sophisticated attacks.
Middle East Growth Continues to Accelerate
The Middle East remains one of Synology’s most promising regions. According to Chen, all markets across the region are currently experiencing growth rates exceeding 30%.
While geopolitical tensions have temporarily affected business momentum in certain areas, overall demand remains strong, and Synology expects growth to accelerate further once regional conditions stabilize.
The company also views channel partners and distributors as a critical part of its expansion strategy, relying entirely on partner networks to deliver products, services, and customer support across the region.
AI Agents Represent the Next Frontier
Looking ahead, Synology sees artificial intelligence as a powerful tool for strengthening cybersecurity and data protection.
Chen revealed that the company’s next major objective is the development of AI Agents integrated directly into Synology platforms. These intelligent agents are expected to automate administrative operations, improve threat detection, and further enhance organizational resilience against evolving cyber threats.
Conclusion
Synology’s presence at COMPUTEX 2026 reflects a new phase in the company’s evolution, as it continues to move beyond traditional storage solutions toward a comprehensive portfolio that encompasses enterprise infrastructure, data protection, cybersecurity, and AI-powered technologies designed for modern business environments. The company’s direction clearly demonstrates its ambition to become a strategic technology partner for organizations seeking greater control over their data and more independence in building and managing their digital infrastructure.
In his conversation with ArabOverclockers, Mike Chen outlined several key strategic priorities that highlight Synology’s belief that data has become one of the most valuable assets in today’s digital economy. This vision is driving the company’s growing investments in distributed storage architectures, advanced data protection technologies, disaster recovery solutions, and deeper AI integration across its product portfolio.
The interview also revealed Synology’s increasing focus on the mid-market and enterprise segments, fueled by rising demand for scalable storage platforms capable of handling massive data volumes while maintaining high levels of performance, reliability, and security. The launch of the new GS Series serves as a clear example of this strategy, marking Synology’s first major step into large-scale distributed (Scale-Out) storage environments.
At the same time, Synology emphasized that modern data protection extends far beyond simply creating backup copies. Instead, it is increasingly centered around the concept of cyber resilience the ability of organizations to maintain operations and recover quickly even when facing sophisticated cyberattacks. As ransomware and other threats continue to evolve, the company remains committed to developing immutable backup technologies, air-gapped protection mechanisms, and rapid recovery solutions designed to ensure business continuity under the most challenging circumstances.
Artificial intelligence is another key pillar of Synology’s long-term strategy. The company is not only leveraging AI to improve productivity, but also to strengthen data management, cybersecurity, and decision-making processes across enterprise environments. The discussion around future AI agents integrated directly into Synology’s ecosystem points to a long-term vision focused on automating administrative tasks, enhancing operational efficiency, and providing more intelligent ways to analyze and interact with data.
Meanwhile, the Middle East continues to establish itself as one of Synology’s fastest-growing markets, driven by major digital transformation initiatives and increasing investments in data centers, cloud services, and technology infrastructure. As a result, the region remains a strategic priority for the company, supported by an expanding network of local partners and solutions tailored to the needs of regional organizations.
Ultimately, Synology’s message at COMPUTEX 2026 is clear: the future of data management will not be defined solely by larger storage capacities or faster performance, but by the ability to protect, manage, and extract value from data while building secure, scalable, and independent digital infrastructures. With artificial intelligence and cybersecurity becoming increasingly critical to modern IT strategies, Synology appears well positioned to play a significant role in shaping the next generation of enterprise storage and data management solutions worldwide.
